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Editing your home page

Following are detailed instructions on how to edit your home page.

You dont need to have any computer programming skills and your online store doesnt require any special software for you to edit your home page - you simply use your favorite web browser on a computer with an internet connection. You can easily add images, descriptions and links.

Editing you home page is easy and is managed in your Admin->Marketing->Edit Home Page.


STEP 1.

When you first login to your admin you click the "Marketing" icon.




















OR


If you are already in your admin click the Marketing Link





















STEP 2.

Click the 'Edit" button at the right.





















STEP 3.

You home page editor will look similar to this.
































































The home page editor consists of 5 main sections. Each section in the admin has its own purpose and corresponds to certain areas of your home page.
































































Each section is important, however the first 3 sections are essential in helping your store be listed properly by search engines, as well as making your business appear professional to shoppers.



STEP 4.

Your Heading.







The Heading is the first line of text and is the largest sized text on the page. It will only take up one line and stretch across the whole page. This Heading is the first bit of information your shopper and Search Engines will read when visiting your site, so the words you use need to be chosen carefully. The Heading should describe in one short sentence, what your site is about and what you sell. This will quickly inform visitors about your store and reinforce why they should by from you and not a competitor. Because this Heading is important to Search Engines too, you should include your most important "Search Keywords" in the sentence - these are the keywords that people type in a Google Search box to find the product they want to buy. In addition, the Heading text will also be used by Search Engines as the "Title Tag" for your site, which means that the text you use will be displayed as the First Line Heading in a Search Engine Search Result Listing. The Heading will also appear at the top of a web browser along with your businesses name. Tip. Dont use your "business name" or say "Welcome to our site" as they dont describe what you sell.



STEP 5.

Your Subheading.







The Subheading is the second line of text and is the second largest sized text on the page. It can take up to 2 lines and stretch across the whole page. This Subheading is the second bit of information your shopper and Search Engines will read when visiting your site, so just like the Heading text, the words you use need to be chosen carefully. The Subheading should build on what the heading stated, ie. what your site is about and what you sell. The Subheading is very important to Search Engines too, you should include the same keywords that appear in the Main Heading and if possible, include more of your important "Search Keywords". The Subheading text will also be used by Search Engines as the "Description Tag" for your site, which means that the text you use will be displayed underneath your sites First Line Heading in a Search Engine Search Result Listing.



STEP 6.

Main Content.






















This the main content section of your home page. Here you can add text that describes in more detail what you sell. You can also add images.
There are templates available from the editing toolbar that help with positioning images and text more accurately on the page.



STEP 7.

More Content Section.


















This is an additional section where you can add more text, and images. This section would appear at or close to the bottom of the shoppers computer screen. The bottom of the shoppers screen will vary depending on what screen resolution they have set their monitor to. Information that appears below this point is commonly not read and a shopper will pay little attention to it. After this section on the screen the shopper will want to see your products, which is why your Specials and Featured Products follow after this section.

You can leave this section blank if you want to.




STEP 8.

Footer Content Section.




















The Footer section is a very useful place to have general information about your shop. Shoppers probably wont read it, but Search Engines will.
This section is great for including what parts of Australia you deliver to. Listing the States and regions will be noticed by Search Engines which can help in returning business from those geographic locations. You can also list brands and certain types of products your specialise in.

Heres an example.

"Supplying every part of Australia including Melbourne, Sydney, Brisbane, Canberra, Adelaide, Perth, Hobart, Darwin plus all regional areas with fantastic cheap, secondhand, used, refurbished and new laptop and notebook computers. Laptop and notebook computers from Acer, Asus, Compaq, Dell, Fujitsu, HP, IBM, Lenovo, Panasonic, Samsung, Toshiba and Twinhead.  Fast and Free delivery on single laptop and notebook computers Australia wide."















STEP 9.

Preview your home page by clicking on the "Preview" button.

IMPORTANT
 
Clicking on the "Cancel" button will return you to the main menu.  Any changes you have made to the page will not be saved.




























STEP 10.

Finish  by clicking the "Update" button.
You can go back to the editing page by clicking on the 'Back" button.

IMPORTANT 
Clicking on the "Cancel" button will return you to the main menu.  Any changes you have made to the page will not be saved.





































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